My Dirty Boxers

  The Christian Association of Nigeria made this stupid demand, the question is: was this the message of Christ at Easter? (Photo credit: Punch) I know my disgust for Sterling Bank’s Easter ad is well documented, but this short piece isn’t directly about them; rather, it’s about some jobless fraudsters that have continued to use religious templates to defraud unsuspecting followers. What exactly is the role of the Christian Association of Nigeria and their Islamic counterparts MURIC? I’d honestly like to know if anyone wants to enlighten me; both are little bodies that have outlived their respective relevance and should be scrapped. I remember how the CAN president was accused of helping a past president to launder money and smuggle ammunition into the country; none of their members said anything about that. Still, they suddenly found their frog voices when Sterling bank decided to be stupid… Nonsense. MURIC were the ones that made a fool of themselves when Falz released a tr...

  This was the ad Sterling Bank ran on Easter Sunday, they followed up with an apology creative that suggests that they had it all planned before, it's a criminal offense and their apology doesn't erode their stupidity. (Photo credit: Sterling Bank) Sterling Bank is known for controversy, they’re taking the “Gen Z” appellations quite literally and while I have no problems with that, there has to be a point where they learn when to respect some certain boundaries, classic example of this is their failed Easter ad. Sterling Bank ran an Easter ad that likened the resurrection of Jesus Christ to the process of making “Agege bread”, I can understand their goal, to spark conversations and get people to engage their brand throughout the festive season, they chose a silly route. As a copywriter, I worked on the #BankWars series; I’m quite troublesome in that regard and likes to play with words, it was a no-brainer for me to jump on it when I was invited to the gig, that was a diffe...